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Glossary of terms for our Bright Lead products.
Offer Page
The offer page is where we include; - example
Data Capture Page
The data capture page is where your prospect will enter their contact details & quote requirements - which will be emailed to you. - example
The data capture page can be tailored to specifically suit your requirements but it will generally include;
These fields can all be 'required', although as default we make only name, email & suburb/state as required fields. Some valuable prospects may not want to leave all details.
Geo Segment
We are able to tailor your advertisement to appeal to only specific geographical locations either
Google Adwords
In addition to promoting your offer page via our high traffic websites that achieve fantastic organic search engine results, we also promote your offer page via Google Adwords which are the adverts that appear on the right hand side of search engine results, and are also displayed on most major websites such as news.com.au. This is an extra way to ensure that you will get the best volume & quality of leads.
For each package there is a different spend on Google Adwords per month ie;
Products Advertised
To make the most of your offer page/s we have decided to allow multiple products to be offered on BrightLeadplus & BrightLeadelite packages when we do this we actually write multiple offer pages & data capture pages to keep a clear & simple message on each page.
You can advertise up to 5 seperate products with BrightLeadplus & BrightLeadelite.
Directory Listings
We list your offer page/s on our business directory 12free.com.au
What is 12free ? - 12free is an online deals & free offers business directory & search engine. This is why it is very important that your offer page has a very strong call to action - ie Free In Home Quote - Free gift with every purchase.
12free has several advertising options starting from Free + Featured advertisements @ $330 inc GST per annum. Featured listings feature above the free listings at the top of our search results pages.
Your Name URL
With all of our BrightLead packages your offer page will have it's own URL ie www.12free.com.au/solarhotwater
With our BrightLeadelite package you can use your own URL if you wish ie www.hotwaternow.com.au/onlineoffers - This will also help with your sites SEO strategy & therefore increase your overall visitor numbers. Which Will = More Sales.
Performance Stats
On a monthly basis we will email you a report which will outline.
This information is very handy for you to ensure that your BrightLeadplus or BrightLeadelite investment is working for you.
Account Manager
With both BrightLeadplus & BrightLeadelite packages you are assigned your own Account Manager to help with any queries that you may have.
Approximate Leads Per Month
We understand that it is dificult to make a purchase decision regarding an intagible product such as online lead generation, as such we have included an average expected outcome with regards to lead generation volumes for Direct Marketing business. These figures will vary generally depending on the $ value of product. - Higher Value = Lower Leads. Approximate figures are supplied on a $5000 home improvement or a home loans or personal loans offer page.
These figures are only an approximatation and your results may differ but there are - NO CONTRACTS. You can cancel at anytime if you are not happy with the results that BrightLead is achieving for you.
